Now you can only add 5 hashtags on your Instagram post [Video]

Instagram hasn’t actually officially limited hashtags to 5 as of February 9, 2024. They technically still allow you to use up to 30 hashtags per post. However, things are a bit complex:

Here’s the confusion:

– Technical limit: You can add a maximum of 5 hashtags to your Instagram posts.

– Recommended limit: yet Instagram is now advising users to stick to 3-5 hashtags per post.

Why the different messages?

– Spam reduction: There’s speculation that Instagram wants to discourage users from stuffing irrelevant hashtags into captions, which can be spammy and unhelpful.

– Discovery and SEO: By focusing on fewer, carefully chosen hashtags, Instagram might be aiming to better categorize content for Discover and Reels tab, ultimately improving user experience.

What should you do?

– Experiment: While Instagram suggests 3-5, some studies show using more can still bring good results. Experiment with different numbers and see what works best for your audience and engagement.

– Focus on relevance: Choose hashtags highly relevant to your content and niche to attract the right audience.

– Mix it up: Don’t use the same 5 hashtags for every post. Use a mix of popular and niche hashtags to reach a wider audience.

Remember: While there’s no strict 5-hashtag limit, Instagram seems to favor posts with carefully selected hashtags over those stuffed with irrelevant ones. Focus on quality and relevance, and experiment to find your sweet spot!

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