Neon, the distributor of the upcoming horror film Longlegs, is going all in on enigmatic marketing for the movie. Today, the company sent out a press release that was purposefully confusing and undoubtedly holds some secret code or something for people more motivated and/or clever than me to figure out.
Below is exactly what was shared in that email. Make of it what you will!
First, they shared this poster, titled “Sweet Part One”:
Then, they shared this teaser video, titled “Sweet Part Two”:
The clip is short, full of spooky scare vibes, and has a voiceover of a woman saying she never said her prayers because she was afraid to. There’s more there, of course, including some enigmatic phrases that I’m sure Mean Something and I invite you to watch it yourself and take notes.
Lastly, the email had the following “checklist”:
What does this mean? I have no idea! It seems like it’s a list for those who want to join or be recruited into… something? …