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How stars end up on the Hollywood Walk of Fame [Video]

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How to Market your Brand

Here’s how to get your favorite star a spot on the Hollywood Walk of Fame.

LOS ANGELES — The Hollywood Walk of Fame is one of the most popular attractions in Los Angeles, drawing more than 10 million visitors a year. Fifteen blocks of Hollywood Boulevard and three blocks of Vine Street bear the names of celebrities in motion pictures, radio, television, recording and live theater/performance. Each one of the stars is custom made to stand out as you walk over them.

“They are made out of an terrazzo, an Italian product,” said Ana Martinez. 

She is with the Hollywood Chamber of Commerce, and it’s her job to help announce the star recipients after votes are cast.

“I am either the most loved woman in town, or most hated,” said Martinez. “People are very upset when their person doesn’t have a star, but what most people don’t know is that you have to nominate them.”

The Walk of Fame first opened …

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