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Amazon Brand Building Post-purchase: Insights By Michael Kaufman [Video]

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Branding Management

Amazon Brand Building Post-purchase: Insights By Michael Kaufman

Amazon Brand Building Post-purchase: Insights By Michael Kaufman.

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Welcome to another engaging episode of the Sellernomics Podcast, where we delve deep into the intricacies of brand building on Amazon. In this episode, we’re thrilled to have Michael Kaufman from Brand Fortress HQ, who brings his expertise to the table, discuss the vital topic of “Amazon Brand Building Through Post-Purchase Process”. This podcast is a must-listen for anyone looking to enhance their brand’s presence and customer loyalty on Amazon.

Dive into the world of post-purchase strategies with Michael Kaufman as he sheds light on innovative techniques to strengthen your brand’s relationship with customers after the sale. This discussion covers key aspects like customer retention, brand loyalty, and effective communication methods post-purchase. Whether you’re an established Amazon seller or just starting out, this episode offers invaluable insights and actionable tips to transform your post-purchase process into a brand-building powerhouse. Don’t miss out on this essential guide to elevating your brand on Amazon. #MichaelKaufman #BrandFortressHQ

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About Michael Kaufman of Brand Fortress HQ – https://www.protuffproducts.com

Brand Fortress HQ is a brand new mentoring mastermind featuring tons of free, actionable advice for any Amazon seller looking to build a solid brand, but also a paid mastermind program offering practical, tactical strategies and accountability to mid 6 to mid-7-figure Amazon businesses looking to take their business to the next level.

Mike Kaufman is a highly experienced professional in the field of Amazon selling and brand development, boasting a career that spans nearly three decades. As a co-host of the ‘Brand Fortress HQ Podcast’ and a pioneer in online sales, Michael has gained extensive knowledge in e-commerce. His professional journey includes over 15 years in the D2C space, focusing on premium synthetic oils and high-efficiency filters, successful online sales of “The Motor Oil Bible,” and the development of ProTuff Products LLC, a mid-7-figure brand on Amazon specializing in pool cleaning tools. His leadership has transformed ProTuff into a reputable brand, known for its durable products and exceptional customer service, setting it apart in the competitive Amazon marketplace.

Michael’s innovative approach in product quality and customer satisfaction is evident in ProTuff’s offerings, which often outlast competitors by 2-3 times. The brand’s unique selling proposition is its lifetime warranty with an easy online auto-approval app for warranty registration and claims, a strategy that has built a substantial email subscriber list of high-income pool owners, facilitating profitable and organic Amazon product launches. Michael’s deep understanding of his target market guides ProTuff’s product development and marketing strategies. Beyond ProTuff, he shares his expertise on the ‘Brand Fortress HQ Podcast’ and through a mentorship program, providing invaluable insights and strategies for Amazon sellers, focusing on enhancing brand image, protecting against copycats, and building a resilient post-purchase process on Amazon.

About Getida – https://bit.ly/Sellernomics-GETIDA

Getida is the global leader in Amazon FBA auditing and reimbursement solutions for sellers worldwide. We make sure you are optimized for maximum profitability by finding and securing more in FBA recovery, so you get more refunds more quickly. We’ve helped tens of thousands of sellers reimagine reimbursements as an additional revenue stream to reinvest in their Amazon business’s growth.

Our sellers see 166% more in Amazon FBA recovery than those who don’t use Getida. Our technology digs deep, auditing tens of billions of dollars in FBA transactions daily. Combined with an expert claims team of former Amazonians, you’re guaranteed the reconciliation of more FBA discrepancies and successful claim resolutions.

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