A Short History of the World Branding Awards [Video]

A Decade of Awarding Groundbreaking Achievements

The World Branding Awards (WBA) was first launched in 2014 by the World Branding Forum (WBF), a non-profit organisation dedicated to advancing branding standards worldwide. The forum aims to recognise the efforts of brands that have successfully built and maintained strong brand identities.

Recognising excellence across various industries, the WBA encompasses Global, Regional, and National categories, spanning automotive, electronics, fashion, and beyond.

Over the years, the WBA has gained prominence as a prestigious event in the branding industry. Winning a WBA is seen as a testament to a brand’s commitment to excellence and its ability to connect with consumers on a global scale.

The WBA provides a platform not only to recognise established global brands but also to highlight emerging and homegrown brands that show great promise in the world of branding.

Notably, the prestigious awards trophy finds its home at the renowned Museum of Brands, Packaging & Advertisingin London, while the distinctive “Brand of …