WHIRLPOOL CORPORATION AND BORA INTRODUCE REVOLUTIONARY INDUCTION DOWNDRAFT COOKTOP TECHNOLOGY TO NORTH AMERICA | PR Newswire [Video]

The Collaboration Will Bring Limitless Design Opportunities to JennAir and KitchenAid Cooktops in 2025

, /PRNewswire/ — Whirlpool Corporation and BORA share the belief that the kitchen is the hub of the home and is a space that should be redesigned through a lens that pushes boundaries while merging technology and function. Founded on the mutual passion to question the ordinary, the two companies are collaborating to bring the best induction downdraft technology exclusively to JennAir and KitchenAid brand induction downdraft cooktops in North America in 2025.

In recent years, consumers in North America have continued to adopt induction technology and within the cooktop industry, induction has grown roughly 62% since 2018¹. There remains, however, a largely unmet consumer demand for induction downdraft solutions to match the rising cooking trend. With the new product collaboration comes added consumer benefits ranging from aesthetics to functional power. Downdraft technology eliminates the need for a separate overhead ventilation unit — commonly known as a range hood — …