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What is Web Accessibility and Why Does it Matter? [Video]

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Brand Marketing on Social Media

Web accessibility is the practice of creating websites and online content that can be used by everyone, including individuals with disabilities. Just as physical accessibility ensures that buildings and public spaces are accessible to people with varying abilities, web accessibility ensures that the internet is an inclusive space. This is essential, as the internet is a fundamental part of daily life, used for everything from education and employment to entertainment and socialising.

Understanding web accessibility involves recognising the diverse needs of users. This includes those with visual, auditory, motor, or cognitive disabilities. By ensuring that websites are navigable via keyboard commands, providing text alternatives for images, or creating content that is easily read by screen readers, we can create a web environment that accommodates all users. This not only benefits individuals with disabilities but also improves the overall user experience for a wider audience. Moreover, adhering to web accessibility standards …

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