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TikTok health hacks promising to change the taste and smell of female genitals are more sour than sweet [Video]

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Brand Marketing on Social Media

Wake up. Brush teeth. Exfoliate. Drink a glass of pineapple “coochie juice”?

That’s the advice from the latest viral trend on TikTok claiming to help women alter the smell and taste of their vulva and vagina.

A wave of short videos on the social media platform suggest strategies, including consuming large amounts of pineapple and banana, to make vaginas smell and taste sweeter.

One video suggests a home-brewed pineapple concoction taken three times daily for “vagina cleansing” and to make the vulva “smell good” will have benefits such as a “tighter”, “sweeter” vagina.

But what are we to make of these claims? Is “coochie juice” beneficial for women’s intimate health or is this a potentially harmful trend?

The social media videos cite various reasons for consuming pineapple for intimate hygiene.

These include claims that the bromelain and vitamins contained in pineapples, their high natural sugar content and acidity will improve …

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