The Power of Building your Brand in Oil and Gas

In this eye-opening episode, dive into the remarkable adaptability and tenacity needed to thrive amidst the ever-evolving challenges of the oil and gas sector. Our guest, Shar Woehl of Atta Gurl Consulting, an industry stalwart with a decade of hands-on experience in the Permian Basin, unravels the secrets to resilience and innovation in an industry known for its boom-and-bust cycles.

Discover how strategic networking, crisis management, and the power of relationships can fuel both personal and professional growth while navigating the ebbs and flows of market demands.

Join us as we explore the landscape of oil and gas through the lens of someone who has not only witnessed but also adapted to its transformations. From leveraging industry evolution for strategic advantage to giving back to the community and harnessing the power of adaptability, this discussion is packed with insights on managing crises with foresight.

Whether you’re a seasoned professional or a newcomer eager to make your mark, this episode offers valuable lessons on thriving in the face of adversity. Tune in for an inspiring journey of tenacity, strategic insights, and the undeniable impact of fostering strong relationships within the industry. Don’t miss out on this masterclass in turning challenges into opportunities and ensuring your place in the future of oil and gas.

#oilandgas #midlandtx #oilandgasindustry #brandingstrategy

CHAPTERS:
0:00 – Intro
0:17 – Starting a Consulting Business Inspiration
3:42 – Common Complaints in Oil & Gas Sales
12:21 – Cyclical Nature of Oil & Gas Industry
16:37 – Double-Edged Sword of Oil & Gas Sector
19:29 – Feast and Famine in Oil & Gas
19:50 – Importance of Integrity in Oil & Gas
21:50 – Material Management in Oil & Gas
24:30 – Training & Experience in Oil & Gas
26:58 – Vetting & Due Diligence in Oil & Gas
30:50 – Greed in Oil & Gas Industry
33:55 – Mismanagement in Oil & Gas
36:40 – Strengths in Oil & Gas Sector
40:00 – Importance of Listening in Business
41:40 – Diversification in Oil & Gas Industry
43:20 – Exposure to Oil & Gas Industry Segments
48:55 – Supply Chain Management in Oil & Gas
50:26 – Tellit in Oil & Gas
52:27 – People Mechanism in Oil & Gas
54:50 – Branding in Oil & Gas
1:03:00 – Female Energy in Oil & Gas
1:04:04 – Success in Male-Dominated Industries
1:06:00 – Value of Different Perspectives
1:10:05 – Outro