Steps to achieving product market fit – Nail Your Positioning Series – apersolja.com [Video]

This video is all about the steps to finding product-market fit in SaaS in 2024. No fluff, no bullsh*t, just steps you can do to find product-market fit and scale.

Watch the video to find:
– The steps to building product market fit
– The only way to do positioning for startups
– Product market fit success stories, using this technique.

Watch the video especially if you are wondering how to achieve product-market fit as a SaaS in 2024.

00:00 Intro
01:54 Why you can’t build product-market fit
06:32 Why niching down is the only choice to scale
09:48 Steps to niching down
16:42 How to become the only choice for your clients
25:52 Test your positioning FAST

Nail Your Positioning’s mission is to start a more structured, tangible discussion around all the key elements of positioning; The customers, the competition, our differentiation, the value we provide, and the market we are in (= positioning in digital marketing).

Because what I found through my experience of working with 50+ startups is that positioning is the key to achieving product market fit and scale.

Positioning is the one thing that will bring your startup to product market fit, because positioning is about finding your one true unique value that you are providing to your customers. Once you find this value, it’s easy to communicate your value with your customers. This helps your customers see the value of you product, allowing your to attract, convert, and retain more customers.

Don’t forget to SUBSCRIBE: https://www.youtube.com/channel/UCV5Evx39NVsWc1z8ofGBY9g?sub_confirmation=1

I am happy to help with positioning problems, feel free to connect & send me a DM on Linkedin: https://www.linkedin.com/in/apersolja/

You are welcome to join the discussion both in the comments or in the Facebook group: https://www.facebook.com/groups/nailyourpositioning

For more information, please visit my website: https://apersolja.com/
For more free resources, please visit https://apersolja.com/free-resources-on-positioning-marketing/

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