Social media influencers are India’s new election campaigners? | WION Decodes [Video]

Social media influencers are India’s new election campaigners? | WION Decodes

In India, millions of first- time voters will take part in the lok sabha elections. They are going to be a crucial constituency. Many of these gen zee and millennial voters get their news and information from the internet, beamed to their smartphones and laptops. How will political parties reach them? Enter the political influencers. Apurva Adhikari decodes these new players in Indian politics for you.

#socialmedia #influencer #loksabhaelection2024

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