PETAs Bloody Snake Urges Prada to Shed Exotic Skins [Video]

Fashion lovers hoping to peek inside the iconic Prada store in Milan were left squirming when Italian singer and TV personality Daniela Martani – dressed head to toe in a “snakeskin” ensemble and oozing with “blood” – slithered up to the store entrance.

Rossella Papetti

This gruesome display is PETA’s latest action calling out the luxury brand for selling the skin of snakes, ostriches, crocodiles, lizards, and other animals who were tortured and skinned alive for its bags and other accessories.

“Prada’s shelves are filled with products of animal suffering. Snakes, ostriches, crocodiles, and other wild animals endure a lifetime of misery before they are hacked to bits for clutches or clothes. I’m proud to team up with PETA in calling on Prada to stop peddling purses made of the skin of abused animals.”

– Daniela Martani, Italian singer and TV personality