Navigating the World of Personal Branding: Insights from a Lifestyle Photographer [Video]

In episode 014 of the Kiln.RoadTrip, created and produced by The Swell Pod, hosts Spencer McKeown and Josh Taylor interview Dani Corbett-Tebbs, founder of Lake City Photos. They discuss the mission to explore creativity and challenge norms by interviewing 100 individuals. Danny shares her transition from wedding to business photography, emphasizing lifestyle headshots and personal branding. She recounts offering free headshots at a networking event and the positive impact on LinkedIn. The conversation also covers the comfort of clients during shoots and Dani’s future aspirations.

About Dani:

This past year, I’ve made the transition from family and wedding photography to headshots and content photography for professionals. I stepped into the world of networking, something I never knew existed. Kiln has been pivotal in my success this year!

About Lake City Photos:

Your personal brand is often the first impression others have of you. Lake City Photos helps you take control of your brand narrative. With professional lifestyle imagery and personal branding expertise, we guide you in crafting a brand that sells.

https://www.lakecityphotos.com/

Follow Dani and Lake City Photos:

Linkedin: https://www.linkedin.com/in/danicorbett/

Instagram:

@danicorbetttebbs
@dani.co.photo
@lakecity.photos

Bullets:

Dani Corbett-Tebbs’ journey in starting Lake City Photos
Focus on lifestyle and content photography for businesses and individuals
Impact of lifestyle headshots and personal branding
Transition from wedding and family photography to business photography
Vision for the future of Lake City Photos
Importance of personal branding and LinkedIn in networking
Potential features for personal branding on LinkedIn
Insights into personal branding and photography from a professional photographer

Timestamps:

The Kiln Road Trip (00:00:02) Introduction to the podcast episode and the purpose of the Kiln Road Trip.

Dani Corbett-Tebbs’ Journey (00:00:53) Introduction to Dani, founder and photographer of Lake City Photos, and her approach to lifestyle photography and personal branding.

Transition to Business Photography (00:02:13) Dani’s transition from wedding and family photography to business photography and her initial challenges.

Impact of Lifestyle Headshots (00:03:56) Discussion on the impact of lifestyle headshots on platforms like LinkedIn and the positive reception.

Networking Event and LinkedIn Post (00:04:35) Dani’s experience at a networking event and the significant response to her LinkedIn post.

Personal Story and Career Transition (00:08:39) Dani’s personal story and the transition to viewing photography as a career, overcoming self-doubt and imposter syndrome.

Creating a Comfortable Environment (00:10:25) The importance of creating a comfortable environment during photography sessions.

Future Plans and Personal Branding (00:13:54) Dani’s plans for the future, including a focus on personal branding and content sessions.

Roasting LinkedIn Headshots (00:16:33) Discussion about the idea of roasting LinkedIn headshots and the fun aspects of photography.

Personal Branding and Photography (00:21:25) Discussion on the importance of personal branding and the role of professional headshots for personal and business use.

Lake City Photos (00:23:13) How to schedule a professional headshot session with Lake City Photos and the impact of personal branding on business.

Kiln Membership Benefits (00:24:03) The benefits of Kiln membership for a photographer and the positive impact on business and personal well-being.

LinkedIn and Personal Branding (00:25:55) Discussion on the role of LinkedIn in personal branding and the importance of real-world relationships in networking.

Conclusion (00:27:04) Closing remarks and ways to follow the Kiln Road Trip journey on social media and podcast platforms.

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