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Navigating the AI Era: future-proof your digital investments for unpredictable times [Video]

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How to Market your Brand

Navigating the AI Era: future-proof your digital investments for unpredictable times

AI is the latest tech disruption fueling the dawn of a new era.

Welcome to a world defined by unprecedented levels of agility, adaptability, autonomy and efficiency. For marketing and digital leaders, it’s as overwhelming as it is exciting.

Pressured to pivot marketing strategies in a risk-averse climate?
Grappling with making investments that pay off amidst a sea of new tech?
Paralyzed by what to prioritize and making the right first steps?

This session is your chance to cut through the noise and confusion. Our panel of seasoned digital experts will share battle-tested strategies to help you:

1️⃣ Ditch “analysis paralysis” and focus on moving forward with high-impact initiatives
2️⃣ Pilot new tools with intent, without blowing your budget
3️⃣ Adapt your digital roadmap to capitalize on market shifts
4️⃣ Demonstrate value to leadership

Whether you’re a marketing leader, digital head or IT pro, you’ll leave this session with jargon-free advice on how to navigate digital strategy roadblocks and stay ahead of the competition, even in today’s uncertain times.

Read up on the digital experience guide: https://www.squiz.net/blog/dx-in-2024-the-tech-trends-enterprises-need-to-know-about

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