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Naomi Campbell Crafts A Timeless Capsule Collection with BOSS [Video]

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Brand Strategy

Who’s a bigger BOSS than the icon and legend Naomi Campbell? 

That’s not actually a question because we already know the answer is no one. And this has never been more true than lately, especially with her latest capsule collection with German luxury fashion design and fashion brand Hugo Boss. While they’ve had a relationship for years, this year, they have decided to elevate their partnership with the legendary supermodel to new heights.

BOSS X Naomi Campbell, exclusively sold at Bloomingdale’s, is inspired by the London native’s fast-paced lifestyle. Every design supports the dynamic life of a confident and unapologetic BOSS woman. The collection aims to empower women and make them feel ready for any situation, from the boardroom to a long-haul flight. As a fashion icon and experienced jetsetter, Campbell’s input gives the collaboration a unique edge.

In the collection, you’ll find notable pieces such as a double-breasted gray pinstriped suit crafted …

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