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Marketing genius Conor McGregor hijacks Sydney Sweeneys Instagram post to promote Road House movie debut [Video]

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Brand Marketing on Social Media

Fans have labelled Conor McGregor a ‘marketing genius’ as he continues to promote his soon-to-be-released movie debut.

The UFC superstar, who hasn’t fought since July 2021, decided to use his lengthy layoff to his advantage by booking an acting gig and becoming the ‘highest-paid’ first-time actor of all time.

McGregor struck up a friendship with his co-star Jake GyllenhaalCredit: Getty

‘Notorious’ has earned rave reviews for his performance as hired mercenary Knox in a Road House remake, which will be available to stream on Prime Video from March 21.

McGregor has been partaking in premieres, press junkets, and doing all the typical things actors do to promote their upcoming movies in the weeks before release date.

However, he’s also been doing his own thing to sell Road House on social media.

The 35-year-old has been posting stills from the movie, behind-the-scenes footage, and even sharing videos of him showing off his acting skills for months.

Now, …

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