Skims, the multi-billion-dollar shapewear, lounge and swim line founded by Kardashian, is planning to open in Atlanta’s Lenox Square.
ATLANTA — Kim Kardashian is bringing her fashion brand to Atlanta.
Skims, the multi-billion-dollar shapewear, lounge and swim line founded by Kardashian, plans to open its first brick-and-mortar stores this year. The brand’s expansion appears to include a location at Atlanta’s Lenox Square mall in Buckhead.
A building permit application has been submitted to the City of Atlanta for a nearly 5,000-square-foot space inside the shopping center with “Skims Suite” listed as the project description.
Construction at the Atlanta store is estimated to cost $600,000, per the application.
A Skims spokesperson did not immediately respond to a request for comment.
Kardashian’s Skims products, praised for size inclusivity, debuted in 2019. Her line now includes women’s and men’s clothing and is available at a price point that is more accessible than some similar fashion brands.
Lenox Square, owned …