Is Your #Marketing Funnel Leaking Clients? Improving Relationships & #Conversions | Counsel-Cast.com [Video]

In this episode, brand coach Cindy Chang joins me to discuss improving client relations, attracting ideal audience, and converting leads into clients through the marketing funnel.

We explore the importance of understanding your audiences’ needs, the role of demographics and psychographics in shaping marketing strategies, and how to show value to potential clients. Cindy emphasizes on focusing on the outcome rather than the features of a service to effectively appeal to clients.

You have unique gifts to share. But… does the world KNOW what you have to offer?

Cindy is the person who helps make sure the answer to this question is a resounding: YES.
Cindy cut her teeth on marketing for nostalgic brands like Kraft Mac & Cheese to JELL-O, before leaving corporate and leaping into entrepreneurship. Today, she helps founders and creatives build their own brands: from scratch.

From helping an Asian woman-owned business break into the male-dominated construction industry… to launching grief circles during the holiday season… Cindy helps business owners with unconventional gifts share their work, and redefine norms along the way.

Connect with us, view the show notes, and browse through our library of book recommendations at the Counsel Cast website: https://counsel-cast.com/

Elevate Your Law Firm’s Reach with Expert Marketing Co-Counsel: https://conroycreativecounsel.com/

🔔 Subscribe to The Counsel Cast podcast with Karin Conroy for expert marketing insights tailored for your law firm: https://www.youtube.com/@CounselCastPodcast?sub_confirmation=1

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✅ Recommended Playlists:

👉 Law Firm Marketing Strategy: https://www.youtube.com/watch?v=D4V4a3oczTc&list=PLFPvyHruiz3NNtwO6i4pDLXsHuDgraS9d&pp=iAQB

👉 Law Firm Social Media Marketing: https://www.youtube.com/watch?v=M4R5dvsYP14&list=PLFPvyHruiz3NwG4XVHW2qWDR062u7VAS8&pp=iAQB

👉 Law Firm SEO Strategy: https://www.youtube.com/watch?v=3qw5lUVv3fE&list=PLFPvyHruiz3OJDFYsbvkAu4lP_TuIbBwZ&pp=iAQB

✅ Other Videos You Might Be Interested In Watching:

👉 EP45 – Why do you need to read more? with Dr. Danny Brassell
https://www.youtube.com/watch?v=qoBQ2BTX-Kc

👉 EP46 – How are lead gen and personal branding the same? with Mary Henderson
https://www.youtube.com/watch?v=P246s6UOXCo

👉 EP50 – How can women lawyers be financially empowered? with Sibongile Ngako
https://www.youtube.com/watch?v=DkhFXa6idCU

👉 EP49 – How can lawyers use the power of story? with Bridget Cook-Burch
https://www.youtube.com/watch?v=XKfQ-udJ1lc

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✅ About Counsel Cast Podcast:

The Counsel Cast podcast hosted by Karin Conroy provides the expertise of a Marketing Co-Counsel for your law firm.

A co-counsel advances the reach of your firm’s expertise and allows you to deliver at the next level.

On this podcast, you will get clarity and answers to your marketing questions so you can elevate your impact online. Each week, we will discuss a topic related to marketing, strategy, and design. Our guests will leave you with actionable steps that you can implement right away. Be sure to subscribe!

For Collaboration and Business inquiries, please use the contact information below:

📩 Email: [email protected]

🔔Join us on The Counsel Cast podcast! Subscribe now for weekly insights on marketing, strategy, and design to enhance your law firm’s online presence: https://www.youtube.com/@CounselCastPodcast?sub_confirmation=1

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