Influencer Marketing in 2024: The Do’s and Don’ts [Video]

In this video, you’ll learn our three do’s and three don’ts of influencer marketing for this year.

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Ubiquitous is the fastest-growing influencer marketing company on the planet. Founded in 2021, the company has already helped brands like Lyft, Amazon, Disney, Hers, American Eagle, and more run data-powered influencer marketing campaigns on TikTok, Instagram, and YouTube. Our elite team of strategists utilizes a network of over 4,000+ creators and our proprietary data platform to help you strategize, run, and track massive influencer campaigns at scale.

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🕐 CHAPTERS 🕐
0:00 Intro
0:19 Do – Authenticity
0:39 Do – Livestream shopping
0:53 Do – Use data
1:11 Don’t – Ignore ethical considerations
1:26 Don’t – Short term relationships
1:45 Don’t – Ignore social responsibility
2:04 Outro