IMG Saxony-Anhalt presents its new tourism offers at ITB Berlin 2024 [Video]

• Over eight million overnight stays for the first time since the start of the pandemic
• Eleven percent increase in overnight stays by foreign guests
• “Hello, Saxony-Anhalt” offers as part of the state’s touristic campaign

MAGDEBURG, Germany, March 18, 2024 /PRNewswire/ — Tourism professionals of the Investment and Marketing Corporation Saxony-Anhalt mbH (IMG) are happy about the increased numbers of overnight stays and a strong year for tourism in 2023. According to the State Statistical Office, overnight tourism in Saxony-Anhalt has now almost returned to the level of the pre-pandemic year 2019. Saxony-Anhalt recorded around 3.4 million guest arrivals and 8.4 million overnight stays. This corresponds to an increase of seven percent in guest arrivals and six percent in overnight stays compared to the previous year. Also, eleven percent more international guests came to Saxony-Anhalt with over a quarter of a million arrivals, which clearly exceeds the pre-Corona level.

This good news and the …