All of us are online.
Whether we’re chilling on the sofa or sitting on the toilet… We’re all online.
While there are platforms to mindless scroll where all logos take us, many are more conscious about how they use their time.
People like to share and engage around their passions, lifestyles, challenges and goals.
Setting up a space to start conversations is easier than you might think.
– Ask questions
– Highlight news
– Stoke optimism
– Stoke anger
– Stoke the fire
– Creat conversation
Simple alignment as a creator of a relevant space, creates powerful associations that can transmit to brand perceptions.
Are you creating spaces and stoking fires?
#brandcommunity #brandperception #brandpositioning