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Headshots & Photography – Your Online Personal Brand (ep.142) [Video]

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Corporate Branding

Headshots & Photography – Your Online Personal Brand (ep.142)

Is it time to update your headshot? What about other photos of you? Join Andrea in conversation with professional photographer Helen Tansey, as they talk LinkedIn headshots, how to get great photos of yourself, and how to integrate your personal brand into your headshot and other photos.

Resources

Connect with Helen Tansey – Sundari Photography

• Website: https://www.sundariphotography.com/

• Mention “Andrea from Talk About Talk” and Helen will give you 2 bonus touch-ups when you book her Corporate Branding Photography Package!

• Instagram: https://www.instagram.com/helentanseyphotography/

https://www.instagram.com/coming.into.focus

• LinkedIn: https://www.linkedin.com/in/helen-tansey/

• Coming into Focus podcast with Helen Tansey: https://podcasts.apple.com/ca/podcast/coming-into-focus-with-helen-tansey/id1581128512

• Helen’s recommendation: Julia Louis-Dreyfus’ podcast “Wiser than me”: https://lemonadamedia.com/show/wiser-than-me-with-julia-louis-dreyfus/

Connect with Andrea & Talk About Talk:

• Website: TalkAboutTalk.com (http://talkabouttalk.com/)

• Communication Coaching Newsletter:  https://talkabouttalk.com/blog/#newsletter-signup

• LinkedIn: Andrea (https://www.linkedin.com/in/andreawojnicki/)  and TalkAboutTalk (https://www.linkedin.com/company/talkabouttalk/)

• Youtube Channel: @talkabouttalkyoutube (https://www.youtube.com/channel/UCW_n67Yb2wztDFWxw-OAayA)

• Talk About Talk Podcast Archive (https://www.talkabouttalk.com/podcasts/)

Andrea’s LinkedIn Headshot checklist:

1. It needs to look like you – today

2. Colour vs. black & white doesn’t matter, but definitely use a high-resolution image.

3. Make sure your face takes up most of the space in the circle. You might need to zoom in.

4. Make it a stand-alone photo of you only.  

5. Solid and/or neutral background. 

6. Wear what you typically wear to work on an important day. 

7. Big smile!

More on LinkedIn Headshots:

• 10 Tips for Taking a Professional LinkedIn Profile Photo (https://www.linkedin.com/business/talent/blog/product-tips/tips-for-taking-professional-linkedin-profile-pictures)

• New Research Study Breaks Down “The Perfect Profile Photo” (https://blog.photofeeler.com/perfect-photo/)

• 9 tips for better LinkedIn profile photos (https://www.linkedin.com/pulse/9-tips-better-linkedin-profile-photos-kyle-cong/)

Transcript

Greetings and welcome to talk about TALK episode #142, Headshots and Photographs – your online visual brand.

When I’m thinking about what topics to coach you on in these podcast episodes, I think about the questions that I get in workshops and one-on-one coaching sessions. Certainly this topic of getting the best head shot or other professional corporate photography comes up a lot.

But I have to tell you I have a LONG list of topics in the queue that qualify under that criteria.

I have a bit of a different origin story for the topic of this episode! A couple of months ago I was coaching an amazing female CEO on her personal brand. When we were finished identifying the themes, her unique superpowers, I asked her to send me her headshot so that I could include it in her personal branding template. She told me she’d recently had some professional photographs taken and she was really pleased with them. She sent me four or five photos from the photo shoot and asked me to choose one. These photos absolutely blew me away. There were a few headshots, one of her sitting, one of her standing, amazing. The CEO looked beautiful AND professional AND she looked like herself. Her unique personal brand. The photographs were like a visual representation of the personal brand we had been cultivating and articulating for her.

The photographer’s name is Helen Tansey and lucky for me, she’s here in Toronto, Canada, where I live. And you’re going to meet her in a minute.

Long story short, I started recommending Helen to my clients in Toronto, even before I met her. And even a few clients outside of Toronto booked photo shoots with Helen when they came into town. They’ve ALL been thrilled. So I decided to book myself in for Helen’s 3 hour corporate branding photography package, with hair, makeup and several outfit changes. It was a blast – it felt like a day at the spa. And I learned so much. So I asked Helen if I could interview her so you could hear some of her advice first hand.

And here we are! This is going to be so much fun.

Before we go any further, I need to introduce myself. In case we haven’t met, my name is Dr. Andrea Wojnicki and I’m YOUR executi…

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