Google Is A Librarian | Understanding SEO | Marketing 101 | The Marketing Translator [Video]

The easiest way to understand how Google operates, how your website ranks, and the inner workings of a search engine is that Google is like a librarian, and your business’s website is a book. Join us as we give a thorough analogy of Google being a librarian, as well as break down 3 key factors that determine how your website “your book” is recommended to customers, “your readers.”

This is an introduction to Google and key digital marketing factors. Learn more from us at The Marketing Translator, a series by Wes Web.

Read about this topic here: https://wes-web.com/blog/google-is-a-librarian/

Key Video Takeaways:
– The idea that Google functions as a librarian is covered in the short YouTube video, along with how it applies to comprehending SEO.
– Google can be compared to a librarian who assists patrons in locating solutions by retrieving pertinent content from websites.
– Technical SEO, On-Page SEO, and Off-Page SEO are listed as the three main criteria for ranking in Google.
– It emphasizes how crucial it is to arrange and structure a website so that Google can read it effectively.
– The need to have reliable and quality industry-related material on a website is emphasized in the video.
– Personalization to your target audience is a key to success in SEO. Do not try to rank for everyone, try to rank for your perfect customer.

Questions To Ask Yourself As A Business Owner:
– How does my website reflect my business and what we do?
– What questions do my customers always ask, yet our website fails to answer?
– If Google is a librarian, how does it view my book? Who would it recommend my book to?
– If I were to add to my website what would help my customers the most?
– What bad leads has my website produced in the past? Why has it produced those bad leads?