Goodwear USA // Alia Testimonial [Video]

Peter Liquori is Brand Manager at Goodwear USA.

Since 1983, founder Stephen Liquori (Peter’s Dad) has been manufacturing premium cotton staples and basics from the ground up. Rather than ordering finished product, Goodwear starts with the yarn, sourcing the perfect choice to knit any number of our proprietary fabrics.

By focusing on the fabric first and being involved at every step along the way, Goodwear is able to produce an extremely high quality finished garment with exceptional attention to detail.

At any point in this process, you will find dedicated men and women working together to create a truly authentic, American-made product. Clothing to feel Good about.

Hear about how Peter and his team at Goodwear use Alia, an innovative popup alternative that rewards customer education.