GM continues reinvention of Buick brand with new Enclave SUV [Video]

WARREN, Mich. — General Motors has redesigned Buick’s flagship Enclave SUV as the latest testament to the automaker’s ongoing reinvention of the roughly 125-year-old brand.

The updates to the 2025 Enclave — from new tech to exterior to interior redesigns — complete Buick’s refresh of its current four-vehicle lineup. In 2022, Buick unveiled an aggressive concept vehicle called the Wildcat, kicking off the brand’s new design direction.

While the Enclave is the latest of Buick’s current vehicles to receive the Wildcat treatment, it may not be the last. GM is expected to expand Buick’s lineup with a new all-electric vehicle as soon as this year and is conducting several “design studies” to determine what’s next for the once-dominant American brand.

“I’m really excited about what the brand is becoming again,” GM President Mark Reuss said during a media event at the company’s design and technology campus in suburban Detroit. “[It’s a] really talented team, really talented execution, …