Frost Bank of Texas has revamped its corporate branding, including a series of new digital commercials. All the spots talk about Frost service being “Exactly What You Unexpected.” In this commercial, the story is told of a customer who, after a late night, deposited a large amount in a night depository box — except the money was for another bank, not Frost. A Frost employee delivered the funds to the other bank the next day.
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