Everything You Wanted To Know About Educational Branding … But Didn’t Have The Experts To Ask

In this episode of “Ask the Tech Coach (https://www.teachercast.net/episodes/ask-the-tech-coach/) ,” Jeff and Nick sit down with Michael Cohen, Matt Miller, and Chris Aviles to discuss their top branding strategies for educators.

This podcast is sponsored by Concordia University – Portland (http://cu-portland.edu/letsconquer)

In this episode, we discuss:

• Reflections from Last Week

• Tech Coach Mastermind

• Join the Tech Coach Mastermind (http://www.teachercast.net/Mastermind) and learn how to help your school district today!2 Mastermind group meetings each month

• 1:1 Coachings with Jeff and Nick

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• Free Lesson Plans

• Free Templates

• Much Much More

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• 6 Month Promo Code: 100

• 12 Month Promo Code: 150

• Websitewww.TeacherCast.net/Mastermind (http://www.teachercast.net/Mastermind)

• Do You Have a Question For Us?

• www.TeacherCast.net/VoiceMail (http://www.teachercast.net/VoiceMail)

• Twitter: @AskTheTechCoach (http://twitter.com/askthetechcoach)

• Email: [email protected] (mailto:[email protected])

• How and Why to Build an Educational Brand

• Is it important to have a branded identity?

• What goes into creating a recognizable brand?

• The importance of a website in branding.

• Content Creation Strategy

• Favorite ApplicationsWebsiteWordPress

• GraphicsAdobe Photoshop

• Adobe Spark (http://spark.adobe.com)

• Adobe Rush

• Canva (http://canva.com)

• Camera App

• Social MediaBuffer – Social Media Scheduling

• StrategiesHave something to give away (PDF) through a newsletter/mailing listMailchimp (http://mailchimp.com)

• ConvertKit (http://convertkit.com)

• How to approach conferences/conventions

• Being recognizable on the outside and a teacher on the inside

• On the Next Episode (http://www.askthetechcoach.com)

• Ep44: Schoology: Standards-Based Grading

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About our Guests

Chris Aviles

Chris Aviles is a teacher at Knollwood middle school in the Fair Haven school district in Fair Haven, New Jersey where he runs the renown Fair Haven Innovates (https://www.fairhaveninnovates.com/) program he created in 2015.
Links of Interest

• @TechedUpTeacher (http://www.twitter.com/techedupteacher)

• www.TechedUpTeacher.com (http://www.techedupteacher.com)

Matt Miller

Matt Miller is a career Spanish teacher turned speaker, blogger and author of Ditch That Textbook (http://ditchthattextbook.com) . Through blog posts, books, videos, podcasts, and other resources, he empowers teachers to teach with less reliance on the textbook through technology, creativity and innovation.
Links of Interest

• Blog: DitchThatTextbook.com (http://ditchthattextbook.com) / FREE ebook: DitchThatTextbook.com/101 (http://ditchthattextbook.com/101)

• Twitter: @jmattmiller (http://twitter.com/jmattmiller)

• Facebook: facebook.com/ditchthattextbook (http://facebook.com/ditchthattextbook)

• YouTube: youtube.com/ditchthattextbook (http://youtube.com/ditchthattextbook)

• Pinterest: pinter…