EP 076 – Branding Yourself (and more) with Jennifer Lemmert [Video]

In this episode, I interview one of my independent consulting business owner clients, Jennifer Lemmert.

Jennifer is the principal of Jennifer Lemmert LLC, a corporate communications and PR consulting firm. With nearly 20 years of experience, she’s a storyteller with a passion for helping clients find their authentic voices – from executive and employer branding to employee engagement and outreach. Jennifer spent her career supporting heavy hitters in the government, non-profit, healthcare, finance, and hospitality industries before launching her independent consulting business. When she’s not relishing the chaos of raising three boys (under age 5!), she loves connecting and collaborating with fellow communicators and mompreneurs.

MENTIONED IN THIS EPISODE —

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FOR MORE RESOURCES SPECIFIC TO THE INDEPENDENT CONSULTANT —
Discuss working with me as your coach – Click here to schedule your consultation: https://melisalibermancoaching.as.me/ic-strategy
Watch my YouTube Podcast Channel: https://www.youtube.com/channel/UCUrsHqeAFDkcI8Kqc4QssEQ
LinkedIn: https://www.linkedin.com/in/melisa-liberman/
Website: https://www.melisaliberman.com/

KEY POINTS IN THIS EPISODE:

00:00 Introduction
00:28 What to expect from this conversation
03:12 Meet our guest, Jennifer Lemmert
04:31 Why she decided to launch a consulting business and why she stayed in consulting instead of going back to corporate
09:43 What has been the biggest challenge in her business so far
13:01 How to claim your own voice and branding to establish yourself as an expert in your industry
18:41 How she is balancing growing her business and growing her reputation as a consultant
26:48 How to improve your ability to create a pipeline through networking
34:42 Lessons learned from building a business as an independent consultant
38:17 What she wants her business to look like in the next few years
40:14 Why Jennifer decided to hire a coach
43:25 What it was like to work with a coach
45:22 The transformations she experienced with coaching