Chapter 3 Marketing Segmentation || Marketing Management UGC NET COMMERCE and MANAGEMENT [Video]

Branding Management

Post author By Curator
Post date March 28, 2024

Chapter 3 Marketing Segmentation || Marketing Management UGC NET COMMERCE and MANAGEMENT

Topics Discussed in the Video
1. Marketing Segmentation
2. Stages in Segmentation Process
3. Effective Segmentation Criteria (SDAAM)
4. VALS FRAMEWORK (Value And Life Style)
5. Evaluation and selection of market coverage

Tags Digital Marketing, Marketing, Marketing Advice, Marketing Agency, Social Media Marketing

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