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Caitlin Clark opens up on pressure of WNBA business growth [Video]

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Caitlin Clark is widely projected to be the No. 1 overall pick in the WNBA Draft on Monday night, and the league is already preparing for her arrival.

Her likely team, the Indiana Fever, has seen ticket demand and pricing surge exponentially. Opposing teams are building their schedules around Clark and the Fever visiting their arenas. And the league itself is expecting a surge in sponsorship and broadcast revenue should Clark’s talent and popularity transfer to the pros as expected.

Clark feels the pressure of the business being built around her, but she’s excited for the new challenge. Discussing her entry into the WNBA in an interview with ESPN’s Holly Rowe released Monday, Clark described how she is meeting this moment just like she met so many as a collegiate player at Iowa.

“It definitely adds some pressure. You’re going into a new chapter in your life, you don’t really …

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