Building Brand Awareness for Long-Term Success [Video]

In this #TheAgentGoldmine episode, Shelby dives into the often-overlooked aspect of lead generation: brand awareness. While many agents focus on converting immediate leads, Shelby emphasizes the importance of nurturing potential clients in the “consideration phase.” Building brand awareness lays the groundwork for future conversions.

So, how can agents strike a balance between immediate sales goals and long-term brand building? What are some creative ways to nurture leads and build brand loyalty? Comment below!

Love,
Ali & Shelby