Eric Siu and Neil Patel discuss the study conducted by Lily Ray, revealing the domains that experienced significant decreases in visibility. They provide valuable insights on how to adapt and thrive in the changing SEO landscape.
00:00 – Biggest SEO losers from last year
00:42 – Traffic is decreasing, but people are still searching for stuff.
02:23 – SEO is not dead, but the old school approach is ineffective.
03:02 – To succeed in SEO, continually update content, focus on new and trending topics, build authority, optimize click-through rates, and find creative ways to build links.
05:24 – Building a brand is crucial for SEO success.
07:43 – Introducing the Agency Owners Association, a community for agency owners to share growth strategies and learnings.
08:45 – Neil Patel and Eric Siu discuss the importance of community for agency owners.
09:14 – Neil Patel asks Eric Siu about the top three things he has done to grow Single Grain in a bad economy.
09:23 – Eric Siu mentions acquisitions and super serving clients as two strategies for growth.
10:23 – Neil Patel highlights the importance of hiring amazing talent and selling multiple service lines to clients to reduce churn.
12:17 – Neil Patel explains how acquisitions can lead to growth by cross-selling services to existing clients.
13:37 – Eric Siu emphasizes the importance of following up with leads and the middle 60% of potential customers.
14:31 – Neil Patel and Eric Siu discuss the value of having practitioners as salespeople and providing free proposals to potential clients.
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The topic? You guessed it: marketing!
Brought to you by none other than industry experts Eric Siu (founder of Leveling Up & Single Grain) and Neil Patel (co-founder of Neil Patel Digital and top 10 marketers by Forbes).
Each episode features marketing tips and strategies from entrepreneurs who practice what they preach and live what they teach.
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π Leveling Up with Eric Siu: https://www.youtube.com/c/LevelingUpOfficial/featured
π Neil Patel: https://www.youtube.com/c/NeilPatel/featured
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