Bottom line: Apple’s Vision Pro mixed reality headset went on sale earlier this month. As a first-gen product in a brand-new category, it does have some limitations – $3,499 starting price and all. Eventually, however, some believe the device will replace another established product in Apple’s catalog.
Apple’s tablet arrived in 2010 and was pitched as a way to enjoy the iPhone’s features on a larger screen. The strategy worked and sales took off but in recent years, Apple started positioning its tablet as an entry to the Mac – or in some cases, an outright replacement – given accessories like the Pencil and detachable keyboard.
That sort of left the iPad on rocky ground. Is it a device meant for content consumption, a slate designed to get real work done, or something else entirely?
Where does that put the Vision Pro, then? As Gurman highlights, some think it could evolve into …