In this insightful conversation, Alan interviews Shawn Busse, founder of Kinesis, a marketing and business strategy firm. Sean shares his journey from running a brand design shop to building a comprehensive business strategy firm. They discuss the evolution of marketing, the importance of company culture in recruitment, and innovative approaches to B2B marketing and business growth.
Categories
Rethinking B2B Marketing: Shawn Busse on Culture, Recruiting, and Brand Positioning [Video]
![Businessman connected to international 9.7m ‘zombi’ Apple phones operation, court hears [Video]](https://brandmarketingready.com/wp-content/uploads/2024/09/mp_601438_0_river.jpg)
![Story Protocol token airdrop guide [Video]](https://brandmarketingready.com/wp-content/uploads/2024/08/mp_598013_0_StoryProtocoltokenairdropguidejpg.jpg)
![NASCAR Charter Drama Escalates as Legal Battle Looms With Michael Jordan Team [Video]](https://brandmarketingready.com/wp-content/uploads/2024/09/mp_600447_0_michaeljordanjpg-scaled.jpg)
![Campbell Soup name change: Why the brand plans to drop ‘soup’ [Video]](https://brandmarketingready.com/wp-content/uploads/2024/09/mp_601143_0_be57c2bf86e6435c8a309693ad0efd571140x641jpg.jpg)