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BLACKPINK’s Jennie and Girls’ Generation’s Taeyeon Lead March Kpop Brand Rankings; See Complete List [Video]

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Personal Branding

In March’s latest rankings for female Kpop idol brand value, Girls’ Generation’s Taeyeon, BLACKPINK’s Jennie, and LE SSERAFIM’s Kazuha have secured the top three positions.

Girls’ Generation’s Taeyeon has claimed the top spot with a brand reputation index of 3,044,758. Her recent comeback in November 2023 set several records, showcasing her enduring popularity. 

BLACKPINK’s Jennie follows closely behind with a brand reputation index of 2,900,335. Jennie has been making waves with her variety show ‘Apartment 404’, streaming on Prime Video from February 23. She has also established her agency, OA, to manage her solo endeavours. Recently, Jennie collaborated with Matt Champion, releasing the captivating single ‘Slow Motion’.

LE SSERAFIM’s Kazuha secured the third position with a brand reputation index of 1,890,452. The group made a notable comeback with ‘SMART’ and ‘EASY’, which gained global attention and acclaim, 

Full List of Female K-pop Idol Brand Value Rankings for March:

1. Girls’ …

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