6 Best Email Marketing Tools for Small Businesses (2024) [Video]

Small businesses can significantly benefit from email marketing.

Case in point: The ROI of email marketing is $44 for every $1 spent, according to DMA.

With numbers like that, it’s a no-brainer to put it front and center of your online marketing strategy.

And building on that, the success of your strategy often rests on the quality of your chosen email marketing software.

In this article, we review the 6 best email marketing tools your business can invest in. By the end of it, you’ll be able to make an informed decision tailored to your specific requirements.

Let’s dive in.

6 Best Email Marketing Services for Small Business Owners (Summary)

Here’s a summary of our top recommendations for email marketing platforms tailored to small businesses. For a detailed description of each of these platforms, refer to the next section.