30 Must-Know Terms For Clothing Brand Owners [Video]

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In this episode of Apparel Success, Rob shares 30 words, terms, and phrases every clothing brand owner should know. If you are looking for clothing brand tips and advice or how to start a clothing brand, these are the most important terms you need to know on your clothing brand journey. This video is for anyone starting a clothing brand, clothing line, fashion brand, fashion line, streetwear brand, streetwear line, t shirt business, print on demand (POD), dropshipping and beyond!

0:00 Intro
0:31 BrandCrowd
0:55 White Label
1:05 Private Label
1:14 Gross Profit
1:28 Net Profit
1:41 Keystone Markup
2:04 Screen Printing
2:18 Heat Press
2:31 Streetwear Brand
2:50 Lifestyle Brand
3:11 Fashion Brand
3:36 Print On Demand
3:52 Content Marketing
4:10 Trademark
4:27 Scarcity Marketing
4:54 Wholesale
5:12 Social Proof
5:31 Merch
5:43 MOQ
6:03 PPU
6:18 End-to-End Manufacturing
6:44 Cut And Sew
7:00 3PL
7:18 Scaling Up
7:42 Influencer Marketing
8:10 Brand Concept
8:26 Brand Statement
8:44 Aesthetics
8:58 Emotional Appeal
9:17 Utility
9:34 Credibility
10:18 Apparel Success Mastermind