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Brand Marketing on Social Media

TikTok releases new safety tips for families on the app [Video]

As kids head back to school, many will be logging onto TikTok to connect with classmates or bust boredom with an endless scroll of videos.

To protect minors on the social media platform, Tara Wadhwa, TikTok’s global head of regional product policy, recently showcased these settings to media at a safety session.

Sign ups

TikTok users need to be at least 13 years old in most markets to create an account. The minimum age required in Quebec is 14.

To ensure minors don’t wind up with accounts for youth or on the platform when they didn’t meet the minimum age, TikTok requires all users to provide a birthdate when they join.

The platform doesn’t post the minimum age to open an account on the enrolment screen and if you provide a birthdate that doesn’t meet the threshold, it won’t let you change your answer to try to circumvent TikTok’s rules.

Because “not …

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