(https://www.flickr.com/photos/ericschwartzman/5371302880/) The B2B Social Media Marketing Show #1 – Eric Schwartzman and Paul Gillin, co-authors of Social Marketing to the Business Customer (https://www.ericschwartzman.com/social-marketing-to-the-business-customer/) — the first book devoted entirely to B2B social media marketing — kick off a special series on the developments in and best practices for marketing to business customers online.
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