This video features a panel discussing how retailers are tackling loss prevention and fraud through technology from Total Retail Tech 2024 in Charlotte, NC. Speakers include Sree Sreedhararaj, Chief Technology Officer, IPSY; Karen Beebe, Chief Technology Officer, Bealls, Inc.; Adam Gunnett, Director, IT and Business Intelligence, Busy Beaver Building Centers; and moderator Sucharita Kodali, Vice President, Principal Analyst, Forrester.
Mitigating the growing rate of fraud and theft that has plagued the retail industry in recent years is a top priority for retail leaders. But how can they do this? This session explores how retailers and brands can leverage technology solutions to bolster their online and offline security efforts. In addition, the panelists will address best practices for data management and storage to help prevent costly breaches. Given consumers’ demand for privacy, a sound data strategy is table stakes for today’s retailers and brands.