Categories
Brand Strategy

Olympic Anchors: hooked on performance [Video]

If you thought anchors were just anchors, it might be time to think again…

Quick Nautical Equipment, brand of Quick Group, has recently launched a new series of anchors on the market, the Olympic Anchors, the result of in-depth design, 100% made in Italy, made with cutting-edge technology and quality materials that ensure peace of mind and safety even in the most critical conditions.

As you might expect then, when the Olympic Anchors have been introduced, the aim was not merely to join the throng, but to take the lead with a pioneering solution that would improve the way anchors perform…

The anchor

While the classical CQR (or plow) anchor uses a hinged shank with a sharp bill, Olympic Anchors have reinvented that time-honoured concept in a range of critical ways. Their shape and size are proportioned in order to have a greater quantity of lead on the front of the fluke. …

Watch/Read More