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Millennial Applauded for Sharing Reality of Depression in Your 20s [Video]

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Brand Strategy

Content creators and young creatives are known for highlighting online the polished parts of life, but a woman has offered her digital audience a raw look at what her life is like as a 28-year-old with depression.

Collette Grimes, a freelance writer and content creator known as @collette.alexandria online, shared an unfiltered glimpse into her life with the mental health condition by documenting the transformation of her cluttered apartment.

The video, with the overlaid text, “clean my depression apartment with me,” captures Grimes cleaning up her space, which had accumulated unwashed dishes, laundry, and general mess. The video has been viewed over 6.4 million times since it was shared on Instagram on September 8, and Grimes, who tends to post upbeat lifestyle content from her swanky East Coast apartment, has been lauded for her authenticity.

“After getting laid off from my dream job, I fell into a deep depression,” Grimes, who lives …

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