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Man finds billboard at Charing Cross 40 years after he developed it | UK News [Video]

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How to Market your Brand

A man has been left shocked because a billboard poster he designed 40 years ago is still up and completely intact.

Mick Sands, 65, used to work as an advertising copywriter and had an account to promote hayfever spray which led to billboards put up across the country.

One of those billboards still stands remarkably intact all these years later at Charing Cross tube station.

The billboard shows a garden gnome using a hay fever repelling nasal spray and reads: ‘Otrivine. Specialist in nose care’.

Mick told MailOnline: ‘I was part of the creative team who worked on a poster campaign for Otrivine in 1984.

‘I was working for a West End agency called Leagas Delaney which had the Otrivine account.

‘Gnomes are kept in the garden all the time, so we chose to have a gnome surrounded by flowers.

‘The poster went up around town and I do remember it being …

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