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LeBron James Is ‘Getting Off Social Media,’ Citing ‘Negative Takes’ [Video]

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Brand Marketing on Social Media

LeBron James recently announced that he’s taking a hiatus from social media “for the time being.”

Initially responding to a post on X (formerly known as Twitter) from Kevin Durant’s manager, Rich Kleiman, who addressed his opinion of the current “negative takes” in the sports world, James posted “AMEN” before announcing his break.

“We can all acknowledge that sports is the last part of society that universally brings people together. So why can’t the coverage do the same?” Kleiman wrote that day. “It’s only clickbait when you say it. When the platform is so big, you can make the change and allow us all an escape from real-life negativity. I, for one, find it all a waste of breath,” the sports manager added.

LeBron James.

Cole Burston/Getty

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