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Inside Sun Chemicals bold declaration for disrupting the brand packaging industry [Video]

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Brand Strategy

Winning The Drum Awards for B2B Gold in the Print category was a campaign by Mower for Sun Chemical. Here is the award-winning case study.

With a depth and breadth of products, knowledge, and actionable data across a comprehensive range of substrates, Sun Chemical is transforming the coatings, cosmetics, plastics, food & beverage, building materials and consumer products industries.

Behind this momentum we launched the fully integrated “Experience. Transformation.”

Campaign

Through vibrant and whimsical paper sculpture visuals, we weave a tale of innovation and expertise, paying homage to Sun Chemical’s humble origins rooted in the simplicity of ink on paper.

Our campaign is more than a showcase—it’s an invitation to join the eco-evolution with an industry leader. The intricate layers of our paper sculptures illustrate and amplify the benefits Sun Chemical brings to its customers—and the planet. It’s not just about products—it’s a journey where marketing content provides unique visualizations of …

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