Categories
Brand Marketing on Social Media

Innovation vs. Imitation [Video]

Innovation vs. Imitation

Striking the balance between customer requests and innovative features isn’t easy. Ask these questions, based on insights from Jason Vandeboom, CEO of ActiveCampaign:

– How can you do it differently than it’s been done before?
– How can you align each move with your existing goals?
– Is it a distraction or something that will actually drive results?

Have you ever implemented something based on customer feedback that turned out to be less than ideal?

Hear more insights on navigating the many challenges of scaling an organization on our podcast: https://loom.ly/rfX_GSo

Watch/Read More