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I went on British Airways’ Airbus A320 planes before and after a major transformation. See how the old and new compare. [Video]

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Brand Strategy

British Airways is spending $9 billion to lift its reputation after years of slumping popularity.

When the two-year program was announced at a March press event, the most prominent change was new seats for its short-haul aircraft.

I flew on one of its older A320s in May so I could envisage the upgrade. Then, I had the chance to see on board one of BA’s brand-new A320neo jets at the Farnborough Airshow.

I was impressed by how modern it looks with a sleek navy-and-red color scheme. USB-C ports positioned on the seatbacks are also far more convenient than the old layout.

Here’s what British Airways’ old and new short-haul cabins are like.

In March, British Airways unveiled a new short-haul cabin as part of a $9 billion transformation.

British Airways’ mockup short-haul cabin in March.Pete Syme/Business Insider

It also announced an overhaul of its glitchy app and website, a new first-class on the Airbus A380, and free …

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