Compared to generations past…
Few of us have known real scarcity in our lives.
But it’s because of those generations, and the generations that came before them…
That were hardwired with lessons from their experience.
The fear of missing out is real.
And while your solutions might not have the level of importance as a piece of bread in wartime…
It solves a problem that is meaningful to your segment.
Use it tactfully…
#brandscarcity #brandperception #targetaudience