Homebuilder Glenveagh has launched a new campaign as part of its brand platform, “Love Where You Live.”
Created by TBWAIreland, this new community campaign is running across TV/VOD, Cinema, Radio, Outdoor, Online and on Social Channels.
“The launch film is a celebration of community, a snapshot of the clubs, groups and volunteers that Glenveagh support every day. As part of Glenveagh’s commitment to building flourishing communities, not just high quality energy efficient homes, the company proudly support over 1,000 sports clubs, local groups and schools programmes,” according to the agency.
Featured in the campaign are Portrane Hockey Club, Tyrrelstown Cricket Club, the freewheeling Balrothery Cycling club, the bright new stars of St Ita’s football club and the fearless Bray Rowing Club. Glenveagh also sponsor the Nature Heroes programme and safety talks in schools, as well as First Responders volunteers, Tidy Towns and LGFA Gaelic4Girls.
According to Cameron McDonnell, Glenveagh’s head …