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Glen Powell Admits Sydney Sweeney Orchestrated Successful ‘Anyone But You’ Marketing Campaign [Video]

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How to Market your Brand

Glen Powell is crediting his co-star Sydney Sweeney for Anyone But You’s successful marketing campaign. In a recent interview with The New York Times, the actor praised the Euphoria star, who served as an executive producer on the project, for the role she played on the movie’s marketing, to help it become a rom-com genre hit.

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